When it comes to creating an inviting and brand-cohesive entrance, the layout of your logo mat plays a pivotal role. This essential piece not only keeps your entryway clean and safe but also acts as a silent ambassador for your brand, greeting every visitor with a strong visual statement.

The right layout ensures your logo is prominently displayed, capturing the attention of guests and reinforcing your brand identity from the moment they step through the door.



Finding the Perfect Orientation

When deciding where and how your logo should sit on the mat, think about the shape of the space and your logo's design.

If It’s Like a Dollar Bill: This is for when your space is wide. Imagine laying a dollar bill flat in front of your door—that's how your mat should be if you are referring to a horizontal layout if not a landscape. With the long side going left to right and the shorter side top to bottom. This is a perfect way to make sure your logo catches the eye as people walk straight toward your door.

If It’s Like a Tall Building: Got a tighter, more vertical space? Think of a tall building standing upright. That’s how your mat should be, with the short side going left to right and the tall side stretching from the ground up.  This is referred to as the vertical or portrait layout. It’s a bit less common but works wonders for elongated logos or slim entrances.


Spotlight on Your Brand 

Ensure your logo mat is the focal point of your entrance, capturing the attention of visitors the moment they approach. To achieve this, strategic placement is key. Consider the path most visitors take to enter your space and position the mat in a location that is directly in their line of sight. It’s crucial to assess the surroundings for any potential obstructions that could hide or overshadow the mat, such as doors that swing outward, furniture, or decor elements. The goal is to have a clear, unblocked view of your logo mat, making it the first and most memorable visual interaction visitors have with your brand. This not only enhances brand recognition but also sets the tone for their visit, ensuring your brand makes a strong and lasting impression from the very first step.


Choosing the Right Size

To select the ideal size for your logo mat, start by measuring the intended area to ensure a perfect fit. Standard mat sizes include 3'x5', 4'x6', and 6'x8', with the option for custom dimensions to accommodate unique spaces. It's essential to choose a mat that matches the specific requirements of your doorway; single doors generally require smaller mats, whereas double doors or spacious lobbies may need larger options. Our goal is to assist you in finding the most suitable size that complements your space flawlessly.

Deciding on Your Logo's Look

Your logo should be big enough to be noticed but not so big that it takes over. It should take up about a third to a half of the mat, leaving plenty of room for the mat to do its job.



Making a Statement with Lobby Mats

In a lobby, your logo mat is more than just a mat; it's part of your welcome message. Here, you can go a bit bigger with your logo to make an impression, just make sure it fits in with the look of your lobby.

How We Help at Universal Floor Mats

Your Design is our Mission - We're here to help bring your vision to life. We'll work with you to choose the right colors, size, and design, showing you options and making sure you're happy with the result. We are happy to provide you any number of free renderings before purchasing your logo mats. 

Seeing is Believing

Not sure about a color or design? We can send you samples to make sure everything's perfect before you decide.